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Grads Overvalue Starting Salaries by $30K

Grads Overvalue Starting Salaries by $30K

Recent college graduates significantly overestimate their starting salaries, expecting $30,000 more than the market offers.

This discrepancy highlights a gap in realistic job market expectations and career planning.

B2B Marketing: Current Trends and Spend Patterns

B2B Marketing: Current Trends and Spend Patterns

This article examines the evolving landscape of B2B marketing, highlighting how companies are reallocating their budgets in response to digital transformation.

It underscores the importance of adapting marketing strategies to remain competitive and effective in the digital era.